Automating payouts to Milk Distributors
Streamlining daily payments for Tirlán, enabling MyMilkMan to offer same day funding to hundreds of milkmen and women.
Overview
MyMilkMan, operated by Tirlán Limited, represents hundreds of dedicated milkmen and women who deliver fresh milk and dairy products to local communities across Ireland daily. MyMilkMan processes online payments from thousands of customers each day. Utilising the Fire API, MyMilkMan automates the disbursement of funds to their Milk Distributors as payments are settled from their acquiring partner.
The Challenge
Upon receiving daily funds from their acquiring partner, MyMilkMan needs to disburse weekly payments to hundreds of milkmen and women who serve their consumers. Historically, this process was manual, leading to delays in funding cycles.
The solution
Fire assists MyMilkMan with their payout requirements. After card payments are accepted and settled daily into their dedicated Fire account, the Fire webhook notifies MyMilkMan when the funds arrive.
MyMilkMan then uses the Fire API to submit a payment batch, specifying which milk distributors to pay and the corresponding amounts. This process takes only a few seconds.
Fire executes the batch and transfers the payments to each individual Milk Distributor’s account. Funds are typically received the same day, ensuring faster funding for Milk Distributors.
The Results
- Paying out in a batchUpon receiving the webhook confirming funds in your Fire account, you can effortlessly automate electronic fund transfers to multiple beneficiaries through payment batches. Distribute funds based on your business logic without manual payee creation or individual bank transfers.
- Same-day paymentsFire empowers businesses to process payouts within minutes, ensuring speedy funding and optimising operational efficiency.
- Reducing manual processesThe MyMilkMan accounts team now faces fewer manual tasks. Fire enhances control and account access through authorisation rules and user roles, thereby minimising risk and improving security.
"We had a massive task to change our process on how we disburse online payments to our Milk Distributors. We needed to automate our processes and discussed options with various other providers. Fire offered us a simple and cost-effective solution to achieve our goal of automating our payment processes. The Fire team were absolutely brilliant to work with, and were very helpful throughout the project. Since we went live with the project we’ve had positive feedback from our Milk Distributors on getting their payments faster. I also really like that we have full visibility of everything that comes in and out of the Fire account via the online portal."
Darren Condron, Digital Operations Manager at Tirlán
Q&A with MyMilkMan
- Why did you choose Fire over other providers?
The main reason why we chose Fire over other providers is because Fire gave us the best and simplest solution that met our needs.
- How did you find the integration process to Fire’s API?
Our developers found the integration process quite seamless, and the Fire team were helpful with any query they had.
- How has Fire helped you to better serve your customers?
Receiving funds sooner is a big win, less work with reconciliation and eliminating daily manual tasks such as uploading SEPA files or manually adjusting SEPA files due to rebates, etc.
Get in touch with our sales team and start your digital payments experience.